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Top 5 problems that a start up will face in India !!
 Ranjit Samal  
 18 February 2018  

A great question that hovers around the mind of every Start Up enthusiast. Many business strugglers name Start Ups as a land of problems - I mean a quantified amount of problems. Either you are already in a business or planning to jump into the land of unseen potential. It’s all about a journey of uncertainty, travelling a distance less travelled or untraveled – It’s Entrepreneurship. But let’s understand Top 5 problems that each of thestartup encounters:1.      Businessmodel Validation: What we think while modeling a business or in an excel sheet, might not sync while we get down to the ground. A major quantum of the problem is caused due to lack of proper validation of the idea. A pen & paper B- model might not get accepted by the customer thus creating many problems. A sample study of the model with the target market is advisable before dropping ourselves in the market.2.      Competition: A new start up is always a kid in the land of huge, bully filled playground. Rival companies that are already in service in similar market to yours do have a competitive advantage. Their presence in the market for a longer time, high figure in market share, brand loyalty, intense market knowledge & degree of market acceptance makes life difficult for new start ups. But a new start up with a base of disruptive innovation will always have an edge over the older players.3.      Lackof Funding: Majority don’t start a business stating that funding is a big problem. But one won’t realize that we start a business because we don’t have money - it’s quite funny isn’t it?? But the fact is we can’t make money unless we have some money at the beginning. Financial risk plays a huge part in small business, ensuring a constant cash flow to cover up the running cost.4.      Acceptancefrom customers: Initially when your product/service is unknown to the public, the acceptance level of a new entity is a question at consumers’ level. Pushing out the first plot of services, bringing the first set of target customers, converting the prospects to a happy consumer became very difficult at the initial days. However all these are temporary as long as you have tested a sustainable product.5.      Unavailabilityof previous data: Business decisions are often data driven and for a new business not having adequate data set keep them in the face of dilemma. Launching a new concept in the market or even for the business founders themselves with little knowledge of the Industry can be extremely hard to plan. But for a smart guy, we have our end customers to make the things done.Someone said, there are two important days in your life. One, the day you are born, and the other – When your realize Why you have born. Similarly if you are very clear with the solutions that you are offering to the society, these problems are just a DOT. 

BALANCING WORK AND CHILD, SUPERMOMS AND THEIR LIVES
 Manisha Bhatia  
 23 March 2018  

Women working as the top-notch executives in the men dominated the corporate world are just not responsible executives, wives, and mothers but they also play an important role of being a role model for millions of young women aspiring to make it big in the corporate world without compromising on their families. They are often interviewed by the journalists to share their experience on maintaining a healthy balance between work and their most responsible role of being a mother. Their experiences act as a respite for the working women who often feel guilty for not having done enough and not being always present for their children due to their professional commitments.In the changing scenarios, we have numerous prominent women setting trends in the industry, however, let’s have a sneak peek on the lives of three topmost women honchos essaying the role of an ardent professional and a mother with the equal fervor and their advice to women across the world.In her interview with David Bradley, the PepsiCo global CEO Indra Nooyi candidly shares her experience of essaying the role of a mother and a CEO. Nooyi says that honestly, women can’t have it all. One has to often choose between both the work and family and compromise somewhere in between but having a supportive family and office staff has helped her to create a healthy work-life balance between work and her family. She says as she and her husband both have hectic corporate profiles, they both plan their lives together meticulously to maximally fulfill their duties as parents to two daughters. Similarly, the candid and beautiful letter of Chandana Kochar, CEO of ICICI Bank to her daughter has recently been doing rounds in the social media circles wherein Kochar too has emphasized the importance and need of a supportive family for creating a harmonious balance between work and family. In her letter, she tells her daughter that children having working parents have great advantages of growing up independent and responsible from a very young age as parents set examples for them since their childhood days. She beautifully shares her journey and experience since losing her father at a young age and seeing her mother toiling hard to provide them an excellent upbringing and her eventually making it as one of the most powerful and successful CEO of the largest private bank in India. She tells her daughter that her successful career wouldn’t have been possible without an ardent commitment to her work and a supportive family hence accentuating the need of strong family bonds and the importance of playing the role of a mother, wife, daughter, and a CEO with equal fervor. Naina Lal Kidwai, the powerful Country Head and Group Manager of HSBC Bank is known as the first Indian women breaking the stereotypes. In a candid interview, Naina says that she has faced with the dilemma and pressure of leaving a lucrative career when she conceived her first child. But audaciously she chose both ensuring to break industry stereotype by creating a gender-neutral working environment and nurturing her family without making them feel overlooked. She makes it a priority to spend quality time with her family by planning trips to natural places devoid of mobile phone coverage and Internet. Her simple philosophy lies in playing both the roles distinctly. 

Technologized
 Syeda Shua Zaidi  
 29 September 2018  

In this whole wide world, where we are engulfed by the modern age technology , we tend to forget that is not a substitute for Grandma’s stories. We develop this ideology that the most valuable things are inevitably materialistic. Our mindsets are inflicted upon this idea and we forget that presents cannot buy presence. Technology has taken over the current situation. We stand in the middle of an era where we have Netflix on the tips of our fingers and Swiggying is the new cool. Technology is like that attractive magnetic pole to which we are iron nails disguised in the dust of development and modernization. On one hand it offers irresistible devices, and Mark Zuckerberg is our new hero, it is also an addition to our lives that has grappled our throats and choked us from within. Technology at its very best is an idyllic tool which is in every way a priceless possession to us. Yet it is high time that we rise from our lives barred by technology, and make judicious use of it. We are busy making connections worldwide but reckless we are to bother about the people we connect with for a lifetime. We have developed the way of life with standards set by Instagram posts and Google is our life guide. We are surrounded by lashes of social media and Google is our 2 am friend. Our lives, to be more specific have ‘technologized’ and it is not that there are no perks of this so called elixir of human life. It exposes us to the world watching us with watchful antagonism. It is a window to the world we desire to be a part of. We are no less than modified creations who have adopted technology in every realm. In this so called paradox called life, we are lost in the chaotic streets of technology, where Google and Face book reside, that we miss on the little things in life. And any person who thinks small things don’t matter, has not seen a match start a wildfire. We are building tall buildings, but our minds are narrow. We talk about development in the name of technology, but our values have certainly diminished. Unnerved by the amount of time we devote to technology oriented activities, we are in the want of something more. But at the cost of what? But let us not forget how technology has given us the tag of the modern man. Let us remember the times it has sorted ways and hardships in life. All this can be accepted only if we don’t get abolished from our roots, which is the base of our existence. Let us embrace technology as an assistance, rather than a bossy fellow who indeed has conquered our lives and harnesses the very essence of it. We shall never forget the popularization of PubG and Fortnite, all credits to our very own tech based lives, due to which our studies reduced to being acknowledged once in a fortnight, and also the Wikipedia posts we have always relied on, or has Quora taken over that position? I am in the middle of a dilemma in this fussy world encompassing of Pinterest in the heart and Google within the soul. Let us wake up to the situation and resist constant dependence on technology. Let us not completely despise ourselves. Afterall, Byju’s will be our eternal ally whenever disguised obstacles in the name of Maths hit our way. We as humans have accepted technology and have adjusted according to the acceptable conditions of it as well. It is high time we put in arduous efforts and restrain ourselves from this very a developing addiction. Nonetheless, no matter how extensively we try to change ourselves, we will have this medium called technology, always by our side. After all, we are humans.

E N I G M A T I C K A R M A
 Krishna Pondichery  
 13 October 2018  
Art

Humanity is subjected tobirths and re- births according to the deeds commitedIn one’s consecutive lives. Only the enlightened souls followed the principles ofDharma(righteousness) and ultimately attained moksha (spiritual liberation).During the periodic transitory births, the humanity undergoes  untold misery,difficulties at one handand prosperity, happyness at other hand due to the goodand bad deeds.As human beings, we  all have certain limitations of comprehensionpertaining to the realities of life.To guide us from darkness to light and to lead usthe right path, the great enlightened sages,saints,and many spiritual heads ofdifferent religious faiths appeared on the terrestrial sphere from time immemorial.Ever since evolution of life, entire mankind  is in utter dilemma not knowing thegenuine cause for the sufferings  depite of leading humble,pious and noble life.Whereas the unwise and wicked  persons enjoy all the previleges and comfortswhich made  humanityto ponder over the concept and the perspective of karma.Let us all assume and aspire , if all the Gods and Godesses takes unanimous decisionand use their ingenuityin amending the concept of karma, it certainely clears humandilemma.The bad deeds perpitrated in the previous birth should not be carried forwardinstead,make to undergo punishment in the present birth itself to inculcate dicipline andfear consciousness inthe minds of the people before commiting such heinous acts.Most ofthe humanity do believeand aware of the cause and effects of karma. As rightly defined insansrit I,e.”ayumcha vithamcha karmacha vidhya nithanamevacha pachaithanihisajyantho garbasthaiva dhehinam.”means when  life gets seeded in moter’s womb, theLife,death.education,deeds everything is predetermined and nothing can be changed.But still people resort to temples and other holy places praying different deity forprotection and prevention from sufferings as, not knowing what deeds have beencommited in previous birth. It is like making new born baby to undergo and suffer multiplehealth complications, and if the divinity says,”it is due to the previous karma, how cana tender  new born baby can redeem her unknown deeds commited in previous birth”.Let us also assume and prevail upon Almighty to get rid off the cycles of births and deaths.Aadhishankaracharya had written following verse in sansrit as”punarapi jananam punarapi maranam, punarapi janane jathare shayanamehasamsaare bahu dhusthaarekrupaya paare pahi muraare.”Means, this samsaara process, the cycles of births and deaths is very tough. Takingbirth from mother’s womb,facing death and again birth again death, oh Murarihave mercy on us and give us the spiritual liberation based on the merits we accumulatein the present birth itself.By Pondichery Krishna.

E N I G M A T I C K A R M A
 Krishna Pondichery  
 15 October 2018  
Art

                                E N I G M A T I C     K A R M AHumanity is subjected to births and re- births according to the deeds committedIn  one’s consecutive lives. Only the enlightened souls followed the principles ofDharma(righteousness) and ultimately attained moksha (spiritual liberation).During the periodic transitory births, the humanity undergoes  untold misery,difficulties at one hand and prosperity, happiness at other hand due to the goodand bad deeds.As human beings, we  all have certain limitations of comprehensionpertaining to the realities of life.To guide us from darkness to light and to lead usthe right path, the great enlightened sages,saints,and many spiritual heads ofdifferent religious faiths appeared on the terrestrial sphere from time immemorial.Ever since evolution of life, entire mankind  is in utter dilemma not knowing thegenuine cause for the sufferings  despite of leading humble,pious and noble life.Whereas the unwise and wicked  persons enjoy all the privileges and comfortswhich made  humanity to ponder over the concept and the perspective of karma.Let us all assume and aspire , if all the Gods and Goddesses takes unanimous decisionand use their ingenuity in amending the concept of karma, it certainly clears humandilemma.The bad deeds perpetrated in the previous birth should not be carried forwardinstead,make to undergo punishment in the present birth itself to inculcate discipline andfear consciousness in the minds of the people before committing such heinous acts.Most ofthe humanity do believe and aware of the cause and effects of karma. As rightly defined insanskrit I,e.”ayumcha vithamcha karmacha vidhya nithanamevacha pachaithanihisajyantho garbasthaiva dhehinam.”means when  life gets seeded in mother’s womb, theLife,death.education,deeds everything is predetermined and nothing can be changed.But still people resort to temples and other holy places praying different deity forprotection and prevention from sufferings as, not knowing what deeds have beencommitted in previous birth. It is like making new born baby to undergo and suffer multiplehealth complications, and if the divinity says,”it is due to the previous karma, how cana tender  new born baby can redeem her unknown deeds committed in previous birth”.Let us also assume and prevail upon Almighty to get rid off the cycles of births and deaths.Aadhishankaracharya had written following verse in sanskrit as”punarapi jananam punarapi maranam, punarapi janane jathare shayanamehasamsaare bahu dhusthaarekrupaya paare pahi muraare.”Means, this samsaara process, the cycles of births and deaths is very tough. Takingbirth from mother’s womb,facing death and again birth again death, oh Murarihave mercy on us and give us the spiritual liberation based on the merits we accumulatein the present birth itself.By Pondichery Krishna.

Reality in Mythology
 Thomas Martinez  
 26 November 2018  
Art

Myths are some historical fictional stories which provide us apparently unreal though unexplored assumptions. They provide us many truths but mostly they are overshadowed by its unreal fantasies. So we never try to understand the inner meaning of the Mythology blaming its misleading approach to Knowledge and Truth. It first influence an individual by its seductive charm and gradually to the group which he belongs and becomes part of religion. Myths often contribute heavily to our perceptions of how the world works. We may not see the incidents what is written in Mythology but always felt a great mysterious  presence of reality in those divine or demonic deeds as in our lives. Myths emphasize the invisible, yet they also hint that mythic reality strongly influences everyday human life.Myth appears itself as simple stories but corresponds with our life, psychology, moral codes, Philosophy and Truth. They reveal the power of love, the violence of men, the mystery of death, relations between God and Human, and give us the answers of many Great questions but Different myth tackles these great questions in very distinctive ways.In case of analyzing Myth, we need to have courage to question belief and reality. Now the question comes how belief works? In reality mostly belief doesn’t base on Logic but some authoritative advice which people believe unconsciously, in other way Fact is provable. You dont need any faith to believe a fact. But the dynamic process of telling, listening, and reflection that continually shapes and reshapes people's beliefs about the unseen powers and forces at work in their daily lives.Mythic traditions are not simply a thing of the past but present as well . The primary sources assigned for this course, moreover, offer a glimpse of other culture's ancient stories as they not only survive, but also transform and grow in the modern period. Over thousand years ago myth was the only way to give people knowledge about the world and life but it has changed its presentation through time. That we need to understand .in modern age we discovered science to reveal the knowledge of physical things on earth. Myth did same thousand years ago. The truth is one but shown in different way.We sometime think that reality is only based on the subject we believe. And what all people say are wrong. But reality is too complex to be grasped by means of any one method of analysis. Reality is the combination of many truths concurrently. For them, stories about mythic worlds were in an important sense more real than accounts of observable facts. Yet they also pointed out hidden connections between invisible realities and the ordinary people, places, things and events that they and their audiences daily experienced. But only true visionaries can see that invisible reality exist beyond it. Myth can instruct by going beyond literal truth. Mythic storytelling also continues to evolve in efforts to explore the spiritual dimension often hidden by ordinary perception.  Myth gives us many times false massages but only to disguise the truth. Some Christians may say that, it is the Post modern Dilemma where we question Eternal being. But I believe we have right to question as we have freedom to have free will.Such stories often convey important moral lessons, and bring to light important yet otherwise abstract psychological issues and moral dilemmas. The superhero and fantasy science fiction stories enjoyed by older children as well as adults explore more complex notions such as destiny and the vastness of time, highlighting the subtleties of trying to do the right thing in a complex world. Even Legends in Mythology  do usually tell of such people interacting with unseen beings forces; the heroes in legends thus often serve as models for the way anyone might themselves interact with the mysterious aspects of their daily life experience. It symbolically depicts what is invisible to most.which only visionaries can see.

Relationship
 Pallabi Das  
 9 February 2019  
Art

Surrounding is a key factor in everyone. In my surrounding everywhere marriage is going on.When it comes to my marriage, I'm afraid of marriage and started thinking about lots of things.I'm very much clear about my choices and my family choices but still, I'm in dilemma to get marry andmake a new family.I did some research for that.I found some answers from my heart and some from observing my family & friends and some from media.I asked myself some questions so many times- what is marriage, what is good for me,love marriage or arrange marriage and how I know I got the right person, etc?Different people define it in different ways. Not even sociologists are able to agree on a single meaning.According to me, love is God gifted, it's doesn't matter you got love marriage or arrange marriage,in every marriage life love is essential. It does not matter, you love someonebefore or after marriage, the fact is how much you love him/her, how much you sharing and caring.Marriage and family are key structures in most societies.I am going to share some of the important things to make a healthy marriage  -1.TrustJohn Gottman, one of the nation's foremost  researchers of marriages and families, says that "trust is essential to healthy relationships and healthy communities."If you have strong trust then your relationship is healthy nothing will harm your relationship.2.TogethernessSometimes you do what you like, and other times you do...what the other person likes.Maybe people will understand this is a compromise but it's actually the color of love.You spend time together doing things you both enjoy.Whether that's hiking, food tasting,  watching movies or listening to any song, or even working together.If one spouse is passionate about writing and reading then the other person should make time to read and give some tips to improve.3.Time ApartSometimes, giving space for each other is necessary.It is a boring life to spend 24 / 7 together and can't have separate interests and hobbies.you both understand, and respect, that you need time apart doing what you want to do.4. Attentiveness for each otherEven if u get the best chance for going somewhere or your favorite movie ticket,if your partner is not feeling well or he/she has some important work to do thendon't force.understanding each other's situation is the best part of your relationship.5.SharingSharing small things also gives more pleasure.If your situation is bad, don't hide it,since they will be there to comfort you and help you figure out ways to move on from this bad situation.6. Change OvernightDon't expect each other to change overnight.If your spouse is fat or thin or any bad habits they have then that won't make you feel ashamed or even expect you to change overnight.Make them understand that change is a process, and I will support you along the way.7. Do FightsDo some productive fights with him/her.This means listening to each other, understanding and respecting each other's viewpoints,and finding common ground so that you can strengthen your marriage.8. Value and GoalsShare each other's values and goals.I think it would be boring if a couple had the exact interests or personalities.so respect each other's interest and personality.Don't expect the same personality as yours.Let your spouse know how much you are proud of him/her. Celebrate his/her smallachievements.9. Helping each otherHelp each other to become more successful and to maintain a productive work-life balance. I saw in my family, a spouse is also your biggest strength in helping you achieve your goals and will do whatever they can, to help you overcome obstacles blocking your path to success in work and life. And they're genuinely excited when you succeed.10.Laugh“Against the assault of laughter, nothing can stand.” – Mark Twain.Make your marriage fun and happy. Tell some words which make your spouse cheer up.When life is stressful this the best way to cheer up.11. ListenListen to him/her rather talking more (vise versa).Your spouse needs the gift of your time and attention.When you listen generously, your spouse will feel secure in coming to you with their concerns, hopes, and fears.Once you’ve identified what your spouse is feeling—whether it’s anger, sadness, frustration,anxiety, or excitement—you can adjust your responses based on their emotional state.When our emotions go into a tailspin, it can be difficult to keep communication healthy.One way to build intimacy in your relationship is by sharing your thoughts and feelingswith each other and then responding to those disclosures in a way that makes you both feel good.12.Seek KnowledgeSeek knowledge from each other.You may don't have the same knowledge.The right person is someone who is interested in learning and growing intellectually by constantly seeking knowledge.13. Ask for helpNever hesitate to ask for help.Asking for help is not your weakness.When you ask your spouse for advice or help you're respecting and admitting the fact that they have more experience or skills in an area that you're not that familiar with.14.Financial goalsYou share the same financial goals.Even the greatest of relationship can end in a break up due to financial differences and concerns.You should both be on the same page when it comes to your financial goals, such as how much moneyyou need to live a happy and stress-free life and how you're going to save for retirement.Strong couples create and share budgets, as well as generate financial challenges for themselvesin order to put their finances in order.15.Physical AffectionThe ways in which we can express physical affection vary and more research is needed.Physical affection is related to lower blood pressure & releases feel-good hormones.One of the reasons why hugging, holding hands, and touching feel good to us is that these behaviors elevate our level of oxytocin, a hormone that reduces pain and causes a calming sensation.How important is physical intimacy in a relationship and what does it really mean?It’s an expression of love.Being physically intimate means more than simply heading to the bedroom with your spouse.Physical intimacy can range from eye-contact, holding hands, cuddling, and of course, sex.Physical intimacy involves a deep emotional connection.Having a deep connection to your spouse on this level helps build trust, boosts morale, and has many health benefits.