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Digital Marketing
 Daneel Yunus  
 17 February 2018  

Digital Marketing -Digital marketing is a process in which the marketing of products or services based on digital technologies which is mostly available on the internet. This process is also used in mobile phones, display advertising and other digital medium.The way of marketing has changed by digital marketing in between 1990s and 2000s. The digital marketing is very popular due to reduce in cost of products and use for buying anywhere including home, office, also in travelling in bus or train without going to market. It is very easy process in purchasing clothes, sarees, and electronic products in home by using internet.There are several techniques in digital marketing including search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing and also some e-commerce marketing techniques such as – social media marketing, social media optimization, e-mail direct marketing, display advertising, e-books, optical disks and games are latest techniques for marketing in internet. Some methods do not depend upon internet which provides digital media through SMS. The company also using messaging customers by using protected numbers for marketing.Some techniques are discussed used for the digital marketingSearch Engine Optimization (SEO)In this process, the visibility of the website in the search engine was ranked on the top means that the more visitors in the internet visit the website, the rank of the website increases. These visitors in the internet who visit your website are converted into customers.SEO have different types of searching such as image search, local search, video search, academic search, and industry-specific vertical search engines.The planning for the maximum visibility of the website including in what way the search engine works, and what majority of the visitors search for the terms or keywords entered through search engine. The editing in content, HTML, and associated coding are used in optimizing a website and rise in importance of specific keywords. The other technique of advertising of the website to increases the number of backlinks, or inbound links. In future, Google is developing for the search of the products through mobile due to this many companies take different methods for marketing.Search Engine MarketingSearch Engine marketing (SEM) is a process of internet marketing that used in the publicity of websites by increasing the visitors in the websites and the visibility in the search engine results pages (SERPs). It may include search engine optimization (SEO) in which editing and changes in content for achieve a top ranking in search engine results pages.Influencer MarketingInfluence marketing is a process of marketing in which concentration on specific key individuals and discovers the persons who have influence over probable customers and other marketing activities around these influencers.Influencer marketing can be divided into two methods: earned influencer marketing and paid influencer marketing. Earned marketing comes from free or earlier relationships with influencers or third party content which is encouraged by the influencer to promote their own individual social growth. Paid Influencer marketing promotions in the form of finance or reference messaging that can appear in any point of the content. Budgets are commonly depending on the customer influence.Many advertisers use influence marketing for create reliability in the market and also make social networks for online sales of their products. The responsibility of the influencer marketer for expands the marketing products and services profit depends upon the reliability received over time. Influencer marketing develops its value from 3 sources:Socialreach: Influencers are capable to influence or positive effect on millions of customers by their social networks and blogs.Originalcontent: Influencers createunique, and oftentimes actual, marketing content for the brand.Consumertrust: Influencers maintain strong relationships with their customers that have a definite level of reliance in the influencer’s beliefs.Social media marketingSocial media marketing is the use of social media and websites for marketing a product or service of the company. The company uses social media as a marketing of products for probable customers, earlier and current staffs, bloggers, close friends relatives and the general public. Social networking websites permits to the companies to make a network with one another and build relations and societies online. When companies use these social websites, customers can interact with them directly online. This interaction can be used to connect with a millions of customers for marketing the products online.Social media optimizationSocial media optimization (SMO) is a process in which the use of a social media websites for advertising products, service, brand and event. There are different types of social media tools for marketing such as social news, and bookmarking sites and social networking sites including,Reddit, Facebook, Tumblr, Twitter, YouTube, LinkedIn, Pinterest, Instagram and Google+ and blogging sites. SMO use as a SEO for advertising the website and motivate users to visit and share links of the website through social media and networking sites. When a webpage is shared or liked by a user on a social media then it counts as a vote for the quality of website. Therefore, search engines can use votes as a rankingof websites in search engine results pages. SMO is concentrate on heavy web traffic and aim to reach specific geographic regions for potential users. It helps in produce new users converted into customers which are interested in a website of the company.

Myths about Highly Sensitive Personality
 Suchismita Sahu  
 3 March 2018  

"You are too sensitive!"The countless times of this review made me to analyze, synthesize and redefine my personality.High sensitivity is a misunderstood trait. As a highly sensitive person (HSP) myself, I’ve felt insecure in the past about my empathic, thoughtful nature. Luckily, society’s perception of sensitivity is changing, thanks in part to the growing acceptanceneuro-diversity—the idea that neurological variation among people is normal.When you think of the most successful person you know, what qualities do they embody? It’s likely you’re wowed by their ingenuity and creative problem-solving skills. Or maybe you’re impressed by their emotional intelligence and ninja-like ability to connect with people.These are just a few qualities of highly sensitive people (or HSPs), who make up about 20 percent of the population. Despite popular belief, sensitive people make great leaders. They’re consistently rated as top performers. HSPs tend to be well-liked by managers and appreciated for their commitment, even if they get on their co-worker’s nerves from time to time.Some of this diverse group of “famous” individuals that — in my opinion — might appropriately belong on the list of those who exhibit the characteristics of high sensitivity would include Scientists: Albert Einstein, Carl Jung and Charles Darwin, Sir Isaac Newton, Thomas Alva Edison  to political leaders: Abraham Lincoln, Harry S. Truman, Martin Luther King, Jr., Malcolm X, Gandhi, Dalai Lama, Mother Teresa, Eleanor Roosevelt and Princess Diana, today’s celebrities: Mandy Moore, Adrien Brody, Glenn Close, Eddie Murphy, Joaquin Phoenix, Nicole Kidman, Kevin Kline, Winona Ryder and Elijah Wood, to name a few Artists: Leonardo da Vinci, Vincent Van Gogh, Salvador Dali, Georgia O’Keefe, Picasso, Frida Kahlo and Frank Lloyd Wright, Bob Dylan, John Lennon, Elton John, Alanis Morissette, Neil Young, Jim Morrison.Singer/song writer Jewel in her famous “I’m Sensitive” song, sings: “So please be careful with me, I’m sensitive And I’d like to stay that way. I have this theory, that if we’re told we’re bad Then that’s the only idea we’ll ever have…”Being sensitive is a superpower, but if not managed properly, it can turn into a stumbling block. Navigating the world as a highly sensitive person involves special considerations, as does loving, working, or living with an HSP.1: The Secret Life of a Highly Sensitive Person And why the trait can actually be an advantage: Applying Your Highly Sensitive Strengths HSPs are masters of emotional intelligence. They pick up on subtleties that less sensitive people miss and have a keen ability to read between the lines. Believe it or not, HSPs can be great entrepreneurs and marketers precisely because they tend to be so skilled at building rapport, listening, and empathizing.2. HSPs are conscientious: Details, structure, and organization are their jam. Because they are accustomed to processing a lot of input, they easily come up with plans and solutions for complex problems, which is an invaluable asset. HSPs can also concentrate deeply and adore getting lost in ideas. This make us perfectly positioned for success in an era where deep work matters.3. HSPs are innovative.Some of the world’s best artists include HSPs. Why? Pair heightened sensory processing with a rich inner experience and you have a group of people neurologically wired to create. So, lean into your curiosity, ask questions that rock the status quo, and explore your whims. It’s what separates you from others who are too afraid to think big.4. HSPs are multi-passionate.They care about their work, their relationships, and it shows. HSPs are usually intelligent trailblazers who find ways to uniquely combine their varied interests into satisfying careers that have impact on the world.Thriving as a Sensitive Person Are there downsides to possessing this innate trait? Of course. But with some forethought and intention, they can employ their high sensitivity as their greatest strength. Get more comfortable with feedback. Most highly sensitive people, despite being good communicators, don’t fare well when caught off guard in meetings or presentations. Similarly, one critical comment may shake them for days or weeks. If you’re an HSP, get ready for high-stakes interactions by anticipating questions that may arise. 5. Don’t react—respond.Life doesn’t always go according to script, and as an HSP, you need to hone your resilience skills in response to surprises. To curb panic and emotional flooding, practice putting space between the triggering event and your response to it.6. Be bullish with boundaries.As a highly sensitive person, it’s essential to conserve your energy. You spend the day picking up on the feelings and moods of your peers. If these interactions skew negative, they can leave you feeling drained. Noisy, busy environments (even bad music—yes, seriously) also take a toll on HSPs.Simple shifts can make a big difference. Try getting to the office early so you can have some quiet working time before the hustle and bustle of the day takes holds. I put a 15-to-30-minute buffer between all meetings to ensure I have time to decompress.Managing your energy effectively comes down to creating solid boundaries and paying close attention to the inputs you allow into your life. Limit time with toxic people, be careful about the media you consume, and be bullish about self-care. If you demand a lot from yourself (which most HSPs do), then building in periods for rest and recovery is nonnegotiable.Tips for Loving or Working with an HSP: Highly sensitive people make loyal partners and great leaders, that much we know. But truthfully, loving, living with, or working alongside an HSP isn’t always easy. You can’t (and shouldn’t try) to change them. But you can inspire and support them in simple ways:If you work with an HSP:Keep them in the loop with frequent updates and clear information. HSPs tend to have a high input orientation, so the more they know, the better.When possible, let them prepare. Give them the meeting agenda ahead of time.Focus on coaching instead of criticizing. Details are an HSP strength, so provide ultraspecific steps for improvement.Honor their hunches. Value intuition as part of your HSP’s decision-making process.2. If you love an HSP:Build quiet time and solitude into your shared schedule.Expect insomnia. HSPs sometimes struggle to sleep soundly because they have active minds.Be patient with them during confrontation. If they need space, don’t take it personally.Above all, whether you’re a co-worker, a sibling, or a spouse, try to appreciate the unique set of characteristics an HSP possesses as best you can. There can be a sharp learning curve, but ultimately, you will both see how high sensitivity can shape your worlds for the better.

IN$iDe the He@d of a girl
 Nandita Rani  
 11 March 2018  

A girl/women is the most complicated species on the planet earth. Well we all can agree to that..!! Have you ever seen a jumbled rubix cube? Yes exactly.. that is how a women's brain should look like. The are zillion self contradicting thoughts going on all the time. There is family, work, food, sex(yes we do think about sex..less then food though).Let me start with the most complicated one's first: LOVE ♥Our love for family is surreal, its like you touch my family and i will kill you. When it comes to the love of other gender, its very easy for us to get attracted to someone, but really difficult to keep holding the attraction and we always make the first move. Guys may think that they have initiated it but actually it just our dirty little mind games we like to play in the starting of a relationship. A girl always knows the next move of a guy & decides weather to encourage it or diminish it. A yes is always a yes for us but you need to concentrate on the NO. It may be a firm no, or a no which means maybe yes, or a no where you need to persuade a little to make it yes.Anger/Depression/Crying all of these go hand in hand. It starts with anger, changes to depression with time and the final result is crying to take it all off your chest. Though alcohol plays a part too in making things more miserable or may be lighter(depends on the amount of consumption).Well the last but not the least most prominent thing on a girl's head : Jealousy why god why? why didn't you made me thinner like my sister. You do tina has bigger boobs not me? why am i not as fair as kareena? why are hairs not as straight as neha? Well it never ends. This list goes on and on and on. Nonetheless we can never sustain in a world without girls and neither do we want so. #werock#dontmindme#loveall#smblogcontest

CHAOS OF RELIGION
 Rabjot Singh  
 14 March 2018  

I approached him once.“People say you know much, but you rarely speak. Why this silence?” I asked.“What should I speak?” He enquired.“Religion, I guess” I replied.“What about it?” He asked.“Why so much of strife these days. Why instead of uniting us it is dividing us?” I asked.“At times, people don’t really understand simple logic. Maybe they don’t want to hear it” He said.“What is it?” I asked encouraging further explanation.“The path of religion is more about walking than discussions. Those who reverse it and focus more on debates and arguments become philosophers, intellectuals, and fanatics. Those who don’t, and concentrate on walking gradually realize something valuable in the process.” He said.“But why so?” I asked curiously.“Ego filled discussions and sermons are always easy. It enhances your image and self-worth and people start following you, while silent walking takes away your identification. It means consistent giving up of your inner turmoil and that scares us.”He replied.“Why it scares us?” I asked.“The idea of giving up is so scary that humans can give up their lives, but not their attitudes and beliefs.” He replied.I nodded in acceptance.“The words pointing towards the truth is not the truth itself, but a mere reflection of it just as you see a reflection of yourself in water.” He said.“What it means?” I asked.“Truth is beyond words and is in personal experience. The sages uttered these words from a state of realization. In the absence of that realization words become your identification and that is dangerous. You can go to any extent to defend them according to your need and to satisfy your greed. Sadly, the image of truth appears more pleasing than the realization of it. This is the chaos of religion.” He replied back.

Book Review: Digital Fortress by Dan Brown
 Surender Negi  
 19 March 2018  

Digital Fortress by Dan BrownMy Rating: 3 out of 5NSA Command center (Source: www.nsa.org)[/caption] Mission StatementThe National Security Agency/Central Security Service (NSA/CSS) leads the U.S. Government in cryptology that encompasses both Signals Intelligence (SIGINT) and Information Assurance (IA) products and services, and enables Computer Network Operations (CNO) in order to gain a decision advantage for the Nation and our allies under all circumstances.  NSA Seal (Source: www.nsa.org)[/caption] National Security Agency ex-employee put this institution under hostage and he chose individual privacy right before national security. NSA has done the great job for United state security which is in the reflection of their tagline for this institution:  Defending our Nation. Securing the Future. NSA has done the great job for United state security which is in the reflection of their tagline for this institution:  Defending our Nation. Securing the Future. Dan Brown novel give the opportunity to glimpse us inside this mega-institutions which work for the cyber-security of United state of America. Irrespective of Dan brown critics, who had given this novel a big thumb down. I think this novel survive my expectation. This cannot be equated with The DaVinci Code, Origin,  Angle, and Demons, The Lost Symbol, Inferno and Deception Point. Susan Fleischer, the young and dynamic cryptographer with his professor boyfriend David Backer had a bad morning. While His boyfriend flew to Spain, she had been called by His boss (Deputy Director of NSA) for resolving some sort of the problem in their office. She had crossed checked the issue with his boss and with great astonishment she learns that NSA has been facing problem for their extension. 2 Billion dollar machine which was created for breaking every code by brutal force technique and had maximum time consume for a code is three hours is unable to break a code for more than 15 hours.This put her as cryptography chief and his boss into a position where they need to break the code. This code can be broke by Pass Key which has only available with The Original code maker or his friend with allies NDKOTHA . Even trying hard luck with this machine Susan and his boss failed to get any luck on this code So, they decided to trace NDKOTHA . The plot of novel run around another side where David (Susan Boyfriend) fail to get Ring of original code breaker (Who has been killed by NSA or Any other party is suspense to Read). From the Spanish Police station to Santa Cruz church, David has to run for the ring without knowing that the people he was speaking silently being terminated by a deaf Killer who works for NSA. Killer only waiting for the opportunity after David get back the ring which has pass-key. Finally, Devid obtains that pass key but within a second he understands that he has been chased by someone. Then start a chase by NSA Killer and Devid.  Spain Sunday Mass[/caption] On the Other side of the world, Things being changed from bad to worst. Susan failed to chase NDKOTHA because her tracer is being aborted by one of his colleagues. But an unfortunate turn of event, her friend is also killed. Things jumped from one mystery to second and at last the national databank come to the risk. Director of NSA involves into this circus. Susan also lost Dupety Director in an accident and chase concentrate into Devid Passkey decipher and the National threat to Databank. What happens next? is an exciting read.Digital Fortress is a technical thriller which creates astonish amazement though its shape and turning plot which can amuse readers. Although, I am impressed by Dan Brown way of writing this novel has done a bit less compared to Robert Langdon series. I can say that David Becker is an early version of Robert Langdon.  Dan Brown (Source: Google Play)[/caption] This fast-paced novel has been increasingly great for me as I turned the page more and more.Happy Reading !!

It’s all about BRAIN GYM – The ABACUS!
 Shivangi Rawat  
 28 March 2018  

When GYM is discussed, it is all about dumbells, treadmill, skipping, stretching basically for adults GYM is about BODY FITNESS.  Have you thought about kids gym? Not yet?  Then this is a perfect time  to think about your kids GYM and this GYM is all about BRAIN FITNESS. ABACUS a counting tool -  It’s all about brain gym!Approximately 2500 years  ago China invented an instrument called Abacus which was later on introduced in countries like Korea, Japan, Taiwan, Malaysia and So on.In Ancient times this magical instrument was used for calculating numbers.What the Abacus Serves? This magical instrument performs basic mathematics, operations  like Addition, Subtraction, Multiplications and Divisions. The  highlight of an Abacus is that it can  calculate sums having negative numbers and also can carry operations, counting up to decimal places in a few seconds.Changes that the abacus brings in a kidMost of the parents are still not knowing the facts and the benefits of abacus course for their toddlers.Abacus course not only ensures an increase of speed in solving  arithmetic calculations with accuracy in results, but also while working on abacus instrument child uses both the hands on beads simultaneously so it also develops child  left and right brain equally.It increases the Visualization Power-  A kid is being taught to visualize and imagine the moving beads of the abacus in their mind while reading the sum.It increases Concentration and Listening skill- To solve every sum a kid has to listen that sum and concentrate it to visualize in their brain.It develops Logical Understanding- While visualizing the sum in their mind a kid has to apply logic to do the proper sum.It helps in developing Photographic Memory-  While applying logic and concentration a kid has to imagine a picture of the beads, as movements of  the beadsare  made  in their minds.It enhances the Ability to Recall- And at the end they have to keep the calculations in mind correctly and has to recall the picture of the abacus with all relevant beats movement to answer confidently.Abacus Course structureLevels0 to10 Levels.Course Duration2 and half years (Each level of 3 months)SessionsOnce a week (2 hours each)EligibilityStudents should be in the age group of 4 to 14 yearsCourse KitAbacus classes for kids have different books for each level, including the speed building software DVD.The  book is structured level-wise and day-wise for better understanding of abacus for children.Each day’s practice is supported by the mathematical games incorporated in the books. A separate book for parents, which is structured to facilitate practice of their children at home 17 rods abacus with pouch At the age of 4 to 14 years brain of a child is so fragile and under development process. Abacus is one of the best exercise for a kid’s mind and the best way to keep brain fit and fine.

Why is it Advantageous to Play At Online Casinos?
 lucy get  
 23 September 2018  

Long time ago, before online casino game came into existence, an awesome game named roulette was very popular and could be played without even leaving the comfort of your couch.As online casinos came into popularity and right after invention they became famous all over the world. New online casinos facilities are being introduced every time online.Accessible to play everywhere and anytimeOnce you have web connection, you have a choice among hundreds of web casinos without downtime. Your geographical location does not interfere with your entertainment of online casinos with real sum of money. If you check these out, you will come to find that all these web casinos offers a lot of entertainment package and an opportunity to win real cash.No dress codeMost of the real time casino has a requirement to be dressed in certain way in order to bet a big amount of money. With online casino, you can even play baccarat while having just your pajamas on. No longer there is need to show off, you can play at the best comfort of your own house.Weather condition no longer mattersWhile playing at web casino, you no longer have to bear the heat of the Las Vegas. You can play at online casino without having to worry about carrying umbrella or any weather protection ever. You can relax at your best place at home and play without leaving or house or travelling a long distance to play at desired casino.No longer concern about safetyWhile playing at comfort of your home at online casino you no longer have to worry about your chip falling down or being robbed of your hard won money ever. You will not have to see face of anyone while playing game or take away your concentration. A lot of female feels a lot safer while playing online casino because they do not have to encounter their outside world to play any game.Control the number of peopleGambling is one of the favorite past times for a number of people. Real casinos gets hectic and busy and sometime it gets quite difficult to find a slot machine and table game. Often people are intimated by crowds. On the contrary, online casinos render confidence and privacy to the players you want. It is always nice to concentrate on gaming at a crowd- free place.Selection of GamesOnline casinos render just almost any game that you wish to wager on. It offers you with more options than a typical land casino. Look for any theme on a slot machine and you’ll find it on the internet. Gclub คาสิโนออนไลน์ offers you more variety of casino games. Withdrawal and deposit optionsFor the land casinos, you can just use cash for your game play. But, the online casinos render a variety of funding and withdrawal methods to commence your game. Credit cards are also allowed. Gclub Casino gives you a variety of deposit and withdrawal options to ease your gambling and live games. 

StoryMirror in conversation with AUTHOR Atharv Nilesh Vedant
 StoryMirror Feed  
 18 February 2019  
Art

Q:Please give details about your initial education and forming years of life. A: I am just a 12 year old school boy. I joined school at a normal age; but two roads diverged into the woods and I took the one less travelled by. I guess that has made the difference. I still vividly remember when I used to hold that ABC book upside down but read with as much determination as a NEET or JEE student. Slowly but steadily, I became civilized (Mentally) and particular.  The development of the mind resulted in improved ethics and a unique way of thinking.                Q: How did you get interested in literature? What inspired you to write?  A: I first got exposed and associated with literature with this book called “PINNOCHIO”. It is a very popular story, and it has been adapted into movies too.Though Carlo Collodi had used much simplified language, but for then me being a first or second grader, it was literature to me. With this I developed the aptitude for reading literature (but now the level has changed from Collodi to Poe, though)I can say that my dedication towards reading inspired me to write. I never thought about writing poems till sixth grade. But rather this should be modified to “who inspired you to write”. If that’s the question, I can blindly say my father. He is the one who improved my vocabulary to this extent.Q: What difficulties did you have to face with respect to literary work? A: Talking of difficulties, my biggest enemy is noise. I cannot concentrate when there is unnecessary sound. But the difficulty is never running out of fuel. For I am a poetry man, my point of view for literature is totally different. Q: What is your view about the present-day literary work?Present literature is a mixture or different styles of writing. Writers like Anand Neelkanthan, Amish, and Chetan Bhagat etc. have their own way of weaving their yarn, but a little essence of other styles is prevalent. I cannot compare their skills because nowadays only two to three authors from the same genre are seen on the book rack and all the writers I mentioned are of different genres.Q: Do you think that the emergence of digital and social media has given a new opportunity to creative writers? A: Digital media has provided a huge platform for young and aspiring writers like me. There are lakhs like me striving for recognition, and it has affected many lives. But social media has to be used for writing very carefully. If any inappropriate content is written and posted on social media, it can be a negative sign for the writer’s upcoming journey.Q: Please tell us something about your literary work.A: This my first attempt into the world of literature. All I can tell about my literary work is that it is a poetry collection with themes that touch every aspect of life.Q: What was your first literary work and how was it published? A: My first book is about to be published in two months or so. I am very excited about it.Q: How many ways literature can contribute to society in future?A: In future, literature can contribute to all fields such as science and commerce and also in other businesses. Literature will be ergonomic.Q: Where do you see yourself after 5 years in the literary world?A: In 5 years I picture myself as a successful published author. Though not a big writer, but at least I will not go unnoticed in a crowd.Q: What ways would you suggest on building a community for poets?A: I was planning to build a society for poets’ right after seeing the movie dead poets’ society. My idea is that first a digital platform should be used to create a community for poets and writers and then there should be meetings, orientations, seminars etc.Q: What message would you like to give to aspiring new writers? A: I would like to convey this message to the young aspiring writers like me:HOLD ON TO YOUR DREAMS,DON’T LET THEM DIE,WITHPUT THEM,WE ARE BIRDS THAT CANNOT FLY.Q: How was your experience of writing on StoryMirror? A: My experience on writing on storyMirror has been a memorable one. StoryMirror has provided me a platform on which I can let my ideas and words at stray. I will continue writing on StoryMirror.Q: Would you like to say something about StoryMirror? A: StoryMirror is a great initiative. Appreciation will come out of everywhere for such a noble aim- WRITE, WRITE, WRITE.Here is the link to read my content https://storymirror.com/profile/myy75nzd/atharv-nilesh-vedant/poems 

Should we fear Examinations?
 Ratna Kaul Bhardwaj  
 26 February 2019  
Art

It is wrong to believe that examinations are a burden or a fear on part of all the communities involved in  the entire set up of our examination system, be it teachers, students or the parents. It is very important to understand that Examinations are an important tool to evaluate our understanding about the subjects being taught, or being learned.Generally we relate the examinations with the grades or the percentage of marks scored. If understood deeply, the grades or the marks scored don’t hold much importance in comparison to what has been learned or taught  and how the same has affected or been  related to  our day to day life.  When we prepare ourselves for the examinations, we get an opportunity to widen our understanding, to check the facts properly  and to learn and memories more deeply the information that a particular content offers. They also help to absorb the knowledge unconsciously. Hence, Examinations also provide us with an opportunity to work hard, develop mental discipline,patience, creativeness, leadership,  improving writing caliber, learn the content by heart, by understanding it, not by mugging it up. Once the content is mugged up, it looses its importance unless the information that it carries is stored deeply in our mind. So understanding the content is the most important factor in terms of gaining knowledge and applying it in our next level.In current scenario when the syllabus is quite huge, it is important for all to prepare a healthy schedule to address one content at a time, understand it, check the loop holes, focus on the logical part and  write the content a multiple times to grasp the knowledge, as writing improves comprehension and critical thinking. Writing is basically the frame work of our communication.It is important to understand that without conducting examinations, students do not concentrate in their studies, hence the mental discipline is lost. Hence, my advice here to all the communities involved in the process of examinations, is not to fear the system but to address it logically. Take it in the healthy spirit, don’t load the children with the burden but find ways and means by making it more playful,more enjoyable, and more practical by focusing on cross learning,making mind maps, designating time hours, multiple patterns of a single question, relating the content with day today activities the child is into, etc. Don’t forget to given leap hour to a child on daily basis during examination to rejuvenate his interest in examinations. Boredom should be avoided to keep their interest alive.All the best!Ratna Kaul Bhardwaj

How Dry Cleaning Can Save Your Money
 Galagali Multimedia  
 19 April 2019  

People are usually reluctant to dry clean clothes due to the fact that it is more costly than traditional laundry, however, a professional cleaning service can be an excellent investment for your lifestyle as well as closet that saves you money in the future. Think about these benefits the next time you're headed to the laundromat.It helps your polished pieces last much longerWhile there are things that you can look after in your home, particularly high-end clothes such as your silk outfit or structured woollen blazer are best left in the care of an expert dry cleaner. Clothes that aren't appropriately cleaned before being put away can carry undetected smells that attract insects as well as moths. These insects can eat particular fabrics, including wool, cashmere, silk as well as cotton, slowly destroying your favourite clothes. Delicate fabrics may also discolour or stretch in shape in a washing machine or dryer. By using a professional cleaning service, your clothes will certainly last much longer so you will not have to change them frequently which will eventually save your moneyCare tips: Familiarize yourself with various fabrics as well as the suitable treatment for each material. For example, cashmere can frequently be hand washed with a mild washing soap. Before doing so, it's always great to check the clothing tag to see if hand washing is suitable. Various other materials like silk need professional dry cleaning.It can remove stubborn stainsBesides helping your clothes preserve their colour as well as shape, dry cleaning help to remove stubborn stains like grass, which you may not be able to remove using conventional washing. A professional Dry cleaner may be able to restore your favourite clothes so you do not waste money on various detergents or DIY (Do It Yourself) treatments simply to end up with a slightly faded but still noticeable mark. Moreover, if you do not pre-treat stains or if you make use of the wrong cleaning agent, you may actually cause more damage to your clothes. In either case you can be left having to replace these clothes altogether, and losing away your money.Care tips: Food stains can impact fabrics in a different way than sweat deposit. In many cases, you might be able to use a DIY treatment. Know when to treat the stain on your own and when to visit a dry cleanerIt adds professionalism and reliability to your workplace outfitFirst impressions are very important. Being wisely dressed will certainly help you make your mark at a job interview or customer meeting which can result in monetary gain in the future. An affordable way to raise your workplace style is to make sure that your clothes are always freshly pressed. You do not require to spend a lot to create a stylish ensemble: well-tailored as well as maintained clothes create a professional look that will certainly help you get ahead in the office. To keep your company outfit looking top notch, leave your suit or dress with the dry cleaners. Even if you work in a creative or informal environment, a creased shirt can make you look sloppy. Unsightly wrinkles, stains or smells on worn clothing detract from your professionalism. A trusted service will certainly assist you look after these smaller details so you can concentrate on the large picture as well as impress employer customer.Care tip: Besides looking after your basic clothes maintenance, a lot of modern dry cleaners offer added options such as alterations or repairs. Make the most of their services to ensure your office outfit is always as impressive as your portfolio.While you reduce short-term costs doing laundry at home, your finest outfit needs professional care to keep them looking as fresh as the day you purchased them. And that's a worthwhile investment.

5 Reasons to Do Your Yoga Teacher Training In Thailand
 Manmohan Singh  
 1 May 2019  

Yoga teacher training is that important aspect of life that can make or break your career if you aren’t serious about it or didn’t do it from a certified place. Therefore, choosing a destination for a certified yoga course is more of a responsibility. If you are also planning for a certified yoga course but unsure of from where you should do your course, then this article is for you.The following article will shift your focus towards Thailand and will guide you to the reasons why you should do your yoga teacher training in Thailand:Renowned yoga teachers: While enrolling for yoga teacher training course you may check the list of experienced yoga teachers available for teaching. You will realize that yoga teachers involved in the particular yoga school of Thailand may turn out to be a globally renowned yoga teacher. This is because yoga schools want the students to learn and practice yoga in the most authentic and professional way. This is made sure by aligning yoga teachers that have expertise in the different styles of yoga. Perfect class size: Since yoga schools in Thailand focus on effective learning and want to make sure that every student receives personalized training during the session; they make sure the class size is average. The idea behind this is that if you have a number of students in a class it is difficult for the teacher to concentrate on every student. Moreover, the teaching doesn’t yield any result either for the student or the teacher.Spiritually active: Thailand is a secular country that has several religions living in a peaceful manner altogether which includes Buddhism, Christianity, Islam, Hinduism, Sikhism, etc. The religions and culture of the country make the person spiritually active. You may pay visits to Buddhist temples that may help you in educating rituals in Buddhism; other places that you may visit including churches, mosques, etc. You may also plan a yoga session near a temple in order to grasp the calm and positive energy of the place.Comprehensive healing treatment: In Thailand, you may combine your yoga session along with some activities that have a healing effect on your body. You may learn Yoga Pilates, spa and ayurvedic therapies, Thai massages, kickboxing, Muay Thai, etc. If you have planned for yoga teacher training in Bangkok you may combine golf, bounce Inc. with yoga which are also one of the major as well as new attractions in the area.Cost effective: Being an Asian country, Thailand is cost-effective as compared to the prices of certified yoga courses in other countries. You may combine your airfares, training fee, accommodation at a much lesser budget as compared to countries like Canada, US or the UK. Moreover, accommodation and food are included by most of the yoga schools. So, you see, Thailand offers not only authentic and traditional yoga teacher training course but also offers the amazing experience of a relaxed and de-stressed holiday that helps you calm your mind, body, and soul. The above-mentioned reasons are just a brief part of the bigger picture of what you are going to experience. The best way to judge the reasons is to plan for yoga teacher training in Thailand.

Boost Your Self Confidence Through Trekking
 Manmohan Singh  
 27 May 2019  

Apart from many physical benefits, trekking also helps you in improving the mental as well as psychological health. To know more read the following article.In the last few years trekking in India has witnessed a huge surge in its popularity. And this led to the importance of distinct trekking tours in India such as trekking in Ladakh, Triund, Parashar Lake, etc. Though people have been following it as a trend there are multiple health benefits associated with it as well. It is easy to guess the physical benefits that include improved heart health, effective breathing, stamina, strength, etc. But there are psychological and mental benefits as well that boosts the self-confidence of an individual.Let’s examine how trekking boost self-confidence:Relieves stress: Hectic meetings, deadlines, performance, etc. all these burden the mind with stress which is the source of various health issues. Trekking, on the other hand, distracts the mind from a chaotic lifestyle and gives you space to breathe. For example, trekking in Nepal in amidst of the Himalayas helps you forget the stress and allures you towards the beauty of mountains. This releases endorphins responsible for relieving stress in the body and mind and ultimately makes you happy.Improves outlook: Negativity, unwillingness, anxiety, etc. often blocks the mind and doesn’t let you focus on the work. Whereas, trekking gives you the opportunity to drift these negativities away and focus on the necessary things. You may be trekking in hills, valleys, beaches, forests, etc. it helps you focus on the details of the environment which changes your outlook. It replaces negativity with positivity and feeds energy to the mind and body.Detoxifies digitally: Being digitally active all the time is another way that blocks the thinking capability of the mind and affects the nervous system. Going on a trek helps you detoxify digitally. It reconnects you with nature and brings awareness to the mind as well as body. This enhances the performance at work, communication skills and teaches compassion towards self and others.Strategic planning: Trekking is the most uncertain experience therefore it introduces you to the challenges that may come in the way. It helps you understand the challenges that may come, how to combat and ultimately win over them. As you gain experience, it helps you plan strategically for the trek as well as for life. Moreover, it helps in building managerial skills such as leadership, strategy management, resource planning, etc. To challenge your managerial skills trekking in Ladakh is the best trek route in India.Builds social circle: There can be a possibility that you are good at work but shy to build relations at work. Trekking helps you connect with people from around the globe to share thoughts and express yourself. You may either trek alone and be friends with a bunch of unknown trekkers and make connections for life. You may also trek with your colleagues, friends, family, etc. You will be benefited either way.Develops spirituality: Not many people can remember the last time they peek into their spiritual souls. The struggle between your personal and social life restricts you for the same. But if you are trekking in India, it isn’t that difficult to connect with the spiritual self. The river bank of the holy river Ganga, temples in India, trekking to the religious destinations helps you discover the spiritual self.Enhances efficiency: Since stress is relieved, the outlook is improved, digitally detoxified, strategic planning is improved, etc. All these eventually have positive effects on performance at work. Trekking helps you focus and concentrate on things for longer, sharpen your abilities and skills and helps you rediscover yourself. This enhances efficiency at work or at home.All the above-mentioned reasons shape the overall personality of an individual and hence, boost the self-confidence. 

Yoga Poses To Overcome Fatigue While Trekking
 Manmohan Singh  
 14 June 2019  

Expert or beginner, everybody has to face difficulty in trekking. If you are planning to go on trekking in Nepal but often face soreness in the muscles, tiredness and breathing problems; no matter how expert you are, it may affect your trekking experience as well as your health. Practicing before going on a trekking tour is not enough; you can easily realize the tension by doing yoga.Mustang trekking toursare one of the most challenging trekking tours in the world; it makes you experience the hidden kingdom of Nepal. You should prepare well before going on this type of trek; only doing training is not enough. Here are some poses to help you during your trek and save you from the fatigue and anxiety.Bhujangasana (cobra pose): It opens the 4 Chakras in your body that reduces stress, fatigue, and tension. It strengthens your neck, shoulder, and upper back and helps in improving spinal mobility.Bhujangasana (cobra pose)How to:Lie on the floor on your stomach and make sure your toes touch each other.Move your hands at the front and make sure they are the same as the shoulder level.Gently lift your chest off the floor by placing your body weight on the palms.Look straight ahead and hold on for 30 seconds.Inhale as you elongate the sides of your body, then exhale, pressing your tailbone down. Press the lower tips of your shoulder downward while keeping the upper shoulder blades broad and open. You need to replicate cobra.Adho mukha svanasana (downward dog): It has very healing effects on the body, mind, and soul. This is a beginner level pose; it takes 1 to 3 minutes.Adho mukha svanasana (downward dog)How to:Stand on four limbs as your body looks like a table.Exhale and gently form a shape that looks like inverted ‘V’.Your hands should align with your shoulder, and your feet with your hips.Now, lift your tailbone skyward.Hold for a few seconds, then gently comes back in table position.Dhanurasana (bow pose): This pose gets its name from the archer’s bow. This pose is one of the 12 Hatha basic yoga poses. It improves your flexibility and highly beneficial for your back.Dhanurasana (bow pose)How to:Lie on the floor on your stomach. Keep your hips width apart and arm by your side.Bend your knees and bring them close to your hips. Grab your ankles from your hands.Inhale, and lift your chest off the ground. Pull your legs back.Concentrate on your breath and try to look stress-free a smile can help.Hold this pose nearly 20 to 30 seconds, release the ankle as exhale.Uttanasana (standing forward fold): Practicing Uttanasana could be very beneficial for you before going for trekking; it wakes up your hamstrings and makes your mind do work properly, because when you do this asana your head is near your heart that allows blood circulation to your brain instead of feet; cells rush and energize your body.Uttanasana (standing forward fold)How to:Stand straight keeping your hands rest on your hips and inhale.Soften your knees as you bend forward folding from your hips and exhale. Try to counterbalance your weight.Don’t forget to keep your knees soft, this will allow your hips to move forward into the upper thighs.Keep your feet parallel to each other and your hands rest on the ground. Touch your knees, feel the stretch, hold on to few seconds as you want to release, contract the core of abdomen muscles, place your hands on the hip, rise slowly while elongation your body. Slowly stand up.Savasana (corpse pose): Savasana may look simple, but it is the hardest because you need to be completely relaxed; it helps you relieve from stress and provides you complete relaxation. This is a basic yoga pose you can perform it for 10 to 12 minutes.Savasana (corpse pose)How to:Lie on the floor on your back and make sure you are comfortable without any disturbance.Close your eyesPlace your legs and arms comfortably apart. Make sure you are relaxed.Now place your attention on every part of the body starting from your toes. Concentrate on your breath.Take a few deep breaths and gain awareness of your surrounding before you open your eyes.