14th September 2019, New Delhi: The biggest confluence of most sought-after creative minds from global art, craft, architecture, food and design industry are congregating for a two-day festival – Design X - starting today. The confluence is being held in Hotel Taj Palace in Delhi. Leading the event is its Chief Curator – Padma Shri Sunita Kohli – India’s most celebrated interior designer and architectural restorer. She is supported by a team of curators comprising of eminent professionals including Art curator - Farah Siddiqui, Director, FSCA; Interior architecture curator - Kohelika KohliCEO and Creative Director, K2 India; Crafts curators – Rahul Jain and Gunjan Arora, Thread Artistes.

Design X is a themed and microcosmic celebration of the FIVE SENSES through visual displays of the best of Indian design, Indian Art and Indian Crafts and its various tactile experiences. The event is sponsored by Jaquar Group and powered by A-Class Marbles. Times Strategic Solutions Limited is the organizer of the event while The Times of India is the title sponsor. Design X will enable the participants to witness conversations with provocative speakers, live competitions, exhibitions, professional development sessions, experience zones, and face-to-face round tables with design heroes. The sessions will focus on the philosophy of FIVE SENSES and will discuss topics ranging to cover design for designers, design for all and beyond design. The event will be inaugurated by Dr. Karan Singh.

Speaking on the concept of Design X, Padma Shri Sunita Kohli, Chief Curator, said, “Design since time immemorial has been a preferred way to express, communicate and connect by humans. India has a rich legacy – be it the ancient ruins of Indus Valley or the adorned temples of Varanasi or Gujarat to the scenic tombs of Agra and Hyderabad – design has been a sacred thread that has managed to bind diverse cultures and preferences into the very idea of India. The idea of Design X is to celebrate the richness and diversity of art and design in everything we feel or see or live by. It is an honour to be in the company of such ignited minds across global design ecosystem and experience their perspectives. I am looking forward to two days of inspiration and insights.”

Commenting on the event, Deepak Lamba, President, Times Strategic Solutions Limited, said, “The Indian design industry was largely limited to the elite and at one point in time was synonymous to luxury. With the rise in purchasing power, global exposure and more and more entrepreneurs dedicated to create awareness and make design affordable - the industry is set to witness orbital shift in terms of growth. We at TSSL believe it is important to support and celebrate diverse industries that are witnessing a shift – as the process involves dialogue, collaboration and knowledge sharing and sustained innovation. Design X aspires to be one such platform globally – uniting those who have the perspectives with those who have the resources and well as execution capability. This year we are honoured to have among us celebrated dignitaries to share their views and enlighten as well as enthrall the participants – thereby partnering our efforts to push India to the top of global design landscape in the coming years. We thank our partners, collaborators and teams to help us to present such an audacious dream. We look forward to successfully hosting the event in the next two days.”