Just like in the class room, entrepreneurship can be intimidating. Whether you take up the hobby to make a little extra money or because you have so much passion for it, entrepreneurism can be a huge boost to your life.
Regardless of your level of experience, there are a lot of different ways to learn and expand your knowledge in the culinary and food arenas, and there are also a lot of different resources to help you get started.
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While the answer to how to start a cooking and food subscription subscription club is probably “just keep trying,” not all the ingredients are available for free, so it’s important to decide what you’re after and what your goals are.
Regardless of your goals, here are nine tips that are useful if you decide to pursue your craft.
Check out many cooking classes through online platforms. Before starting, check out popular options like Coursera, Sway and ChefsTalks Live. Read up on the basics. Many classes are very basic, so read up on what you’re cooking and the foundation ingredients you’ll need before starting the course. Consider your advantages and disadvantages. The best way to make a product or brand if you’re in the food delivery and subscription business is to have a product or a concept you’re constantly improving. Learn to use Yelp and social media to find customers who can help you with your project. It will also help you connect with like-minded people and to learn the best practices on how to set up a company. Start the company before taking up classes or going on training programs.
Once you have the basics down, start making improvements. Two techniques that can be applied to almost any type of business: scaling and refining. This means finding one market that you’re going to obsess over that your customers will be interested in. Scale-up first — large investment, lots of exposure, a big community of users. And refine, making small improvements so that once you see an existing customer satisfied you can build a base in another market.
Start marketing your product. Marketing should be a continuous process, but you can start now to get people excited about what you’re selling. This means creating a website, creating content for social media, email campaigns, videos and anything else you can to promote your company and your product.
Distribute your product. When a big customer is satisfied, help someone else in need. Have you ever offered your product to a customer in need of something extra? Having the company give back to others is an easier way to give back to your customers. In addition to your social media, ask customers for donations on sites like GiveForward, Charity: Water, Omon, GiveGood and others.
Go to trade shows. Trade shows are an interesting way to share your product with the world, as you can expose your product to professional judges and learn about your product’s limitations. Trade shows will bring products together, as well as give you a chance to meet new people from many different walks of life.
Check out shows like Food Network Save My Dining Room. Food Network Save My Dining Room is a true inspiration for the food hobby.
“A trip to Miami, where I learned the ropes, made me suddenly realize how important the small tweaks are that make a dish better.”