GrabOn is India’s industry-leading couponing web site famed for its ingenious technological innovations. It provides a single-point platform to users for accessing the simplest of discounts, deals and coupons from leading e-commerce sites. This Hyderabad based mostly couponing web siteis concentrated on delivering unmatched searching expertise to users with the simplest of the discount deals. It facilitates hassle-free access to the foremost competitive and versatile deals to internet buyers. It aims to reinvent India’s promising e-commerce market with avant-garde technology and user-centric approach. As a result, it'll considerably enrich the customer’s on-line searching expertise.
This easy web site is concentrated on on-line coupons and deals line to a various vary of classes. It clearly resonates with the brand’s tagline “Save on everything”. it's well-reputed among customers for providing associate expansive vary of exclusive, authentic and licensed coupons.
Founders: vi interns at Landmark IT Solutions together with Ashok Reddy (CEO); Bhanu P Raju.
Headquarters: Madhapur, Hyderabad, Andhra Pradesh.
Presence: 450+ Indian cities.
Merchant Partners: 4000+ .
Revenue: $ fifteen million.
Employees: a hundred ninety.
Facebook: 426.7K fans.
Twitter: 7.9K followers.
Pageviews: twenty five million per month .
Subscribers: forty million.
Email story Subscribers: 10m+
The Idea That LED To Success
Ashok Reddy, a hardcore technocrat bourgeois, may be aengineering science graduate and MBA from Indian faculty of Business. He supported Landmark IT Solutions, latest web site style and development company in 2008. Before this, he has some notable associations with Infosys, eBay, and PayPal to his credit.
At Landmark, Ashok Reddy allowed lots of area for technological innovation. As a result, he in conjunction with his colleagues brainstormed the concept of developing associate intuitive and easy couponing web site. As a result, GrabOn was developed in Sept 2013 as India’s largest on-line coupon and deals web site.
First Signs of Success
Within a year of its launch, GrabOn emerged conspicuously among the country’s prime five players. It established partnerships with leading on-line merchants and types at intervals a brief span of your time. Their in depth vary of deals and discounts lined nearly each class like physical science, Mobile, Fashion, Recharge and plenty additional.
Today, it's considered the largest and most profitable coupon web site. it's one amongst the foremost trusty brands famed for providing real and latest coupons and deals. except that, it's acknowledged as a innovative technological groundbreaker. it's praised for minimizing client acquisition prices for sellers and enhancing the user expertise for shoppers.
Simplified Business Model
GrabOn works on a simplified strategic business model listing all the leading on-line brands on its platform. With a network of over 4000 on-line stores, it's India’s most trusty affiliate e-commerce pioneer. it's supported a cost-per-sale model generating revenue through end-user sale.
Strategies That Crafted A productive Model
This Hyderabad based mostly startup is purported for its organic growth plans and strategic B2B partnerships across numerous domains. All this contributed to a web site showcasing a holistic list of leading brands like NPCI, Jet Airways, PayPal, PhonePe, IndusInd, Xiaomi, Truecaller, Flipkart, MakeMyTrip, Myntra, and plenty additional.
It has earned a name as associate trade leader and technology groundbreakertargeted on user expertise. Its ingenious however straightforward sellingmethods play a big role in its exciting success story. a number of its notable methods ar nominative below.
Highly intuitive and easyweb site.
Innovative Browser Plugin that mechanically finds and applies deals.
User-friendly Mobile App with responsive alerts.
Specific Membership Programs like field Ambassador.
Extensive Use of Social Media Networks like Facebook and Twitter.
Microsoft Kaizala may be a distinctive phone-based electronic messaging application that facilitates communication among massive teams and coordinates advanced workflows. This feature-dense and extremely effective application power-assisted GrabOn in directly participating with the user, collection feedback, breakdown problems, and asserting the newest updates. The coupon web site recently adopted this refined app to achieve its users and maintain enriching client relations. the corporate realised the requirement to directly communicate with users through a simple to line and easy interface. As such, it used this progressive application.
Ashok Reddy (CEO and Founder, GrabOn) contended, “As an organization, our thrust has continuously been achieving high client satisfaction and providing a seamless user expertise. that's specifically what Kaizala helps North American country do”.
Within 2 months of adopting this AI-enabled app, GrabOn public cluster registered an even monthly growth of half-hour. It clothed to be a very effective client engagement tool. It drastically expanded on-the-group activities and reduced queries through emails and phone calls.
Issues on emails attenuated by thirty seven.5%
Redemption connected phone calls born by thirty third
Resolution turnaround decreases from 12-24 hours to 6-12 hours on account of simplified comparison and scrutiny of client feedback.
70-80% higher reach of offers declared thereon.
Quick and efficient promotions with expanded client reach.
Push notifications additional boosted client reach.
To take this initiative to future level, GrabOn is worked up to experiment with Kaizala’s recently launched feature- client Engagement resolution. it's trying forward to encashing on time period client feedback to boost its services.
GrabOn is attributable for revolutionizing the couponing trade through its ingenious desktop and mobile notification system referred to as Buzz ME. This easy, simple feature designed with AI is that the 1st of its kind within theinternational e-commerce house. It mechanically alerts users with atiny low notification on their desktops with latest and personalised deals.
Mr Ashok Reddy, Founder and chief operating officer, GrabOn, said, “We perceive however busy on-line users ar. They dislike outlay an excessive amount of time looking for redeemable coupons, and roadblocks like user privacy problems, browser load time, stickiness, annoying nag of ‘click me’, subscription policy etc. anger them to without stopping. This feature are going to be a life-saver for our users and facilitate them to get on prime of their personal life with notifications that will not interrupt their progress.”
Mr Reddy adds, “Within a month’s time this new platform has had quite one 100000 users obtaining the foremost exclusive coupons from GrabOn straight to their work stations and mobile phones. real time period coupons and technology innovation ar the 2 platforms that GrabOn has introduced to the present segment”.
Social Media Presence
Ever since its origin, GrabOn has showing intelligence encashed social media networks to interact users and build long relations. it's actively gift on leading networks like Facebook, Twitter, Instagram, youtube etc. It neatly utilize the potential of social media through innovative technology like Al to influence customers in its favours.
Their network systematically keeps the shoppers hooked with attracting games, contests etc. on a daily basis. for example, Cricket Predictor, Cricket Fantasy Contest, Raksha Bandhan Contest etc.
Consequently, its fan base keeps growing with happy and happy customers.
Facebook: 426.7K fans
Twitter: 7.9K followers